How MoonBrew Uses Tydo AI for Quick Campaign Decisions

From reporting to real-time strategy: Tydo AI in action during MoonBrew’s Labor Day push

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When MoonBrew’s team needed fast answers during their Labor Day 2025 campaign, they turned to Tydo’s AI Slackbot with a simple ask: 

How MoonBrew uses Tydo AI for real-time strategy

In seconds, Tydo returned a complete performance snapshot: revenue, orders, AOV, customer acquisition, discount usage and a comparison to July. Tydo even flagged a critical retention insight team could act on immediately.

When the Slack thread turned to sustaining momentum, Allan Shen, MoonBrew CEO, prompted Tydo to share creative ideas for a final push.

Tydo responded with five strategic ideas, from VIP repeat-customer exclusives to bundle offers and AOV-boosting upsells—all rooted in MoonBrew’s live performance data.

How MoonBrew uses Tydo AI for real-time strategy

The takeaway? Tydo doesn’t just report numbers. It helps shape strategy in real time.

"With Tydo we get realtime, mid-campaign updates, so we can pivot / adjust as necessary. It’s like having a data analyst in Slack 24/7," says Allan.

For MoonBrew, Tydo AI is both an analyst, and a partner in decision-making.

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