the most effective way to understand customer behavior

Gain powerful insight into your customers.

The highlights

Analyze customer data in detail

Explore your customers from all angles. Segment them by products, discounts, and much more.

Answer more customer questions

Understand why your customers spend the way they do. Discover gaps and opportunities.

See which customers stick around, and for how long

Learn how to optimize your retention strategies to increase LTV.

Go beyond the surface

Double click into your customers and unlock actionable insights.

Get started

Cohort Overview

The most important cohort data, at a glance

A high-level overview of your key performance metrics.

Discover gaps and opportunities for growth within your customer base.

Detailed Cohort View

Break down cohort performance, even further.

Understand the customer quality and marketing efficiency of each cohort over time.

See the impact of your cohorts across key metrics, including orders, sales, and AOV.

Retention Triangle

Visualize retention over time.

Identify which cohorts have the highest retention, and what causes churn.

Double click into your cohorts to dive deeper into the data.

Smart Controls

Find the data that matters most.

Use sorting buttons to see where to focus and what to prioritize next.

Locate the highest and lowest retention cohorts—all with the click of a button.


Effectively segment your customers.

Gain more insight into your customers and filter by product, discount, order tag, product tag, and more.

Discover your best-performing products and how to leverage them for acquisition and retention.

Super simple setup

All your data sources together to provide you with a single source of insight.


Add our Shopify App

It all starts with Shopify. Connect your store to Tydo's Platform.


Connect your ad channels and tools

All the channels and tools you love, united in one space.


Multiple sources, one truth

Leverage a single source of truth to discover actionable insights.

Loved by the best

“Email Reports is like the daily Morning Brew email for your business.”

Nik Sharma
CEO, Sharma Brands

“Having done ecommerce since 1996, Email Reports is the culmination of everything a founder or head of marketing needs to see every morning.”

Brian Sugar
President, Group Nine Media

“Analytics debt is the silent killer for eCommerce brands. Tydo is like having a rockstar analyst that shines a flashlight on your business and up-levels decision making & operational rigor.”

Mike Duboe
Partner, Greylock Partners

Tydo makes it easy to share and protect your data when you want.

Our goal is to help you answer your toughest questions and solve your biggest challenges, all through data.

While it’s important to allow data to interact between multiple parties at times, we want to make it as easy as possible for you to control when and where you want to share.


What is Store Overview?

Store Overview has your most important data for every store and size. It's a visual and interactive view of your Shopify store's performance. It's an automatic feature of the Tydo Platform.

What metrics are included in my Store Overview?

The Store Overview includes the following:

  • Quick View: A snapshot of your store's performance at a glance.
  • Sales Data: Compare your net sales, map your highest-performing products to your sales—by units or by dollars and uSinderstand the percentage of first-time and repeat customers driving sales.
  • Site Performance: Track the customer journey from site visitor to customer.
  • Channel Efficiency: Make the most of your ad dollars and marketing resources with these views.

How can I make the most of the data in Store Overview?

You can learn more about the data in your Store Overview and how to best utilize it to make informed decisions on your business by visiting our product guide here.

I need help with my Store Overview.

We're sorry you are experiencing some trouble. Open the help chat in the bottom right corner to chat with someone directly or we might have some helpful information in our knowledge base here.